Burnt out after long hours spent at your corporate job, only to snatch a few precious hours (if you’re lucky) with your child at the end of the day? Wondering if working for yourself is the answer?
But starting your own business might not offer shorter work hours, business owners often work around the clock. Right?
But, while the hours are long, entrepreneurs can build a schedule around the life they want to live… not the other way around!
I’ve pulled together three very different success stories of hard charging moms moving from the corporate world to building and managing their own business.
So, yes these moms may have been waking up at 4am or going to bed at midnight (or both!) during the early years of their businesses. But, they also got to make the call about when, where and why they worked!Starting a business takes a lot of time, energy and dedication. These moms built businesses offering products and services that serve hundreds, thousands and even millions of moms and families each year.Click To Tweet
Sheila Lirio Marcelo, Care.com
Marcelo had a seriously successful corporate career, serving as Vice President of Product Management and Marketing at Upromise (an online service helping families save money for college), Vice President and General Manager of TheLadders.com (an online service helping people find jobs), and a consultant at Monitor Company.
All this before she founded Care.com. Her struggle to find good, reliable childcare for her first child inspired her to start her own business.
She didn’t want to rely on asking around and word of mouth to find a reliable babysitter.
Care.com was launched in 2006 and is now the world’s largest online care destination with services being offered in 16 countries and has more than 10 million members.
Takeaway: Have you come up with a unique solution to a widespread problem? Don’t sell yourself short, there may be an opportunity! Don’t worry… We don’t all need to sell to millions – success can be found in much smaller and more local solutions, too! (Although, wow this is a cool story, isn’t it?)
Monica Froese, Redefining Mom®
Over the course of three years, from 2013 to 2016, Monica Froese built up her blog into a successful, income-generating business.
After 11 years in Corporate America, Monica Froese walked away. And into a flexible working mom schedule that works for her and her family.
Her Redefining Mom blog provides courses and content to help moms build online businesses while maintaining a reasonable work-life balance.
It’s worth the read, not just to vicariously enjoy her journey but also to check out some of the great and relevant stories and resources she has gathered for working moms.
Takeaway: There are resources available to help you build your own business. Not every person wants or needs to build an online business, but if you’re curious about it and want to change your working mom lifestyle (to a more flexible version), it’s worth it to spend some time checking out Monica’s website for great starter tips!
Elena Shifrina, BioFoodLab
Russian Elena Shifrina worked as a model and oil executive before taking the leap into entrepreneurship. After several years of testing, Shifrina launched BioFoodLab in 2013, and has since received both international and Russian recognition for her business start-up.
She started her “healthy snacks startup“ when the Russian health food segment was almost non-existent, and now reportedly holds over 13% market share. Read her recent Forbes profile here.
Seven of her eight tips for starting a business as a mom are solid for any multitasking mom, so check out her profile in Founding Moms.
Takeaway: Sometimes a saturated market in one region, can be a huge opportunity in another. This can apply in the U.S. as well – look at what is available in your suburban town or county compared to the large cities in your region. Is there opportunity for you to supply a product or service that is missing locally? This can even be as straightforward as providing niche home cleaning (think RV pre-winter or homes pre-sale) or reliable dog walking services!
Thanks for stopping by for a dose of inspiration!